Innovation Is Cool

A small food company in Canada has grown an apple that doesn’t turn brown after being sliced.

Not everyone thinks it’s a great idea. A representative for incumbent apple growers told The New York Times, “We don’t think it’s in the best interest of the apple industry of the United States to have that product in the marketplace at this time.”

This translates roughly to, “We think consumers will prefer this product to ours, and will hurt our bottom line. Therefore regulators should keep these things off the market for us.”

I’d rather consumers decide on the non-browning apple’s merits, thank you.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s